We focus on the ones that can.
In a 30-minute diagnostic, we'll tell you which of your AI ideas are worth building, which to buy off the shelf, and which to skip entirely. Then we build the ones worth building.
Something gets built. It demos well. Leadership is excited.
Then six months pass. The team is doing the work the same way they always did. Or the tool is live, but nobody trusts it. Or it works most of the time but breaks on the cases that matter, and nobody can tell you why.
We call this the messy middle. It's the gap between a system that works and a system your team uses every day. It's where most AI projects die — not because the technology failed, but because the work around the technology never got built.
Evals. Guardrails. Feedback loops. Team adoption. Governance. The unglamorous work that decides whether AI becomes infrastructure or just another abandoned pilot.
That's what we do.
Before we write any code, we do three things.
Which teams carry hidden manual effort. Where a 10% gain moves the P&L vs. where it doesn't.
Not every business challenge can be solved with AI. The projects that survive a serious business case are the ones we build. The rest, we tell you to skip, buy off the shelf, or park.
We come in as your AI engineers and architects. We leave when your team can run what we built without us. That's the point.
Sequenced AI roadmap for a global OTA competing with Booking and Hotels.com.
Organization-wide AI adoption program at Backbone.
Fully-automated outbound engine for BaseClaims.
AI onboarding agent for Regulars.
Vlad and his team at Elements completely transformed how we use Salesforce and approach sales. Our workflows were clunky, time-consuming, and not built for scale. They stepped in, streamlined our processes, automated key tasks, and introduced AI-driven insights that have made a huge impact. Now, our sales team works more efficiently, makes smarter decisions, and closes deals faster. Beyond just the technical side, they helped us rethink our entire sales strategy, setting us up for long-term growth.
Vlad is an amazing developer that delivered extremely fast turnaround and was a pleasure to work with. It's hard to find developers that will think critically about your project and provide their suggestions — so Vlad was massively helpful in how we built out our AI tools.
Working together with Vlad is a pleasure. He's a genius, he's organized, he understands the client's needs intuitively and delivers exceptionally well with what he's tasked to do.
Each one ends with your team running more, not us.
For leaders being pitched AI from every direction. We audit your workflows, score the opportunities, and give you a roadmap that says build this, buy this, skip this.
Start with a diagnostic →Sprint · 4 WeeksFor teams that know what to build and need it production-ready. One high-impact workflow, built end-to-end — evals, guardrails, docs, handoff.
Scope a sprint →Accelerator · MonthlyFor organizations ready to run multiple workflows, across Growth, Sales, and Success. We embed, we build, we train your team, we step back.
Talk about a partnership →Fair question. Here's the honest version.
That's useful if you already know what to build. If you don't, you'll pay for a polished version of the wrong thing.
That's the right answer for commodity workflows — email search, meeting notes, transcripts. It's the wrong answer when the way you do the work is part of your edge.
We sit in the decision before either of those. What's worth building. What's worth buying. What's not worth doing at all. Then we build or buy accordingly — and hand it to your team.
If the answer is "buy the SaaS," we'll tell you to buy the SaaS.
Conversations with executives pushing AI into production. Nine episodes live, from Google to VanMoof to Lemlist to ScorePlay.
Listen →Monthly workshops for owners and operators on AI adoption. Free to attend.
Join the next one →Weekly videos on the tools and patterns we use in production builds.
Watch →Our fintech agent project was featured in Google Cloud's case study series.
Watch →30 minutes. No deck. We'll tell you what we'd build, what we'd buy, and what we'd skip.